MEXICO CITY (apro).-Televisa lost the rights to Marvel comics in December of last year. The license was acquired by Panini, who this year will start publishing the stories of Spider-Man and the X-Men, as well as other superheroes. Editorial Televisa concentrated the comics business for years by publishing Marvel and DC stories.
The announcement of the new titles to be published was made by Elisabetta Sánchez, editorial coordinator, and Leonardo Raveggi, editorial manager of Panini Cómics. The first editions will be presented at the La Mole convention, which will take place between March 17 and 19.
Until now, the total value of the operation for which Panini paid is unknown.
When Emilio Azcárraga Jean’s company acquired the comic book business, it initially published four titles, 10 years later it had close to 20 monthly editions, as well as weekly ones, as well as the Deluxe, Omnibus, Monster, Marvel Library and Best Sellers editions. The business relationship lasted almost 20 years.
After a series of mismanagement and criticism due to errors in the editions, the rumors of the loss of the license were confirmed at the Guadalajara International Book Fair (FIL), when it was revealed that the Italian publisher would be in charge of bringing the Mexican readers the new sagas.
Now Editorial Televisa through its SMASH label will focus on other licenses, mainly on DC Comics. At the time of the merger with Univisión, it emerged that the company would divest several of its businesses, one of which was the payment of the Marvel license.
Marvel Comics is an imprint of Marvel Worldwide, Inc., a subsidiary of Marvel Entertainment. In 2009 the Walt Disney Company announced the purchase of Marvel Entertainment for 4 billion dollars. Since then he obtained total control of 5 thousand characters. In addition to this, Disney acquired Star Wars years later, the saga created by George Lucas and which revolutionized science fiction cinema in 1977 with the premiere of Episode IV, A New Hope.
Panini also has the license for Star Wars, My Hero Academy manga, Death Note, Demon Slayer; in addition to the World Cup album, whose last edition of the Qatar tournament was estimated to have a value of more than 16 thousand pesos to be filled.
In Mexico, the first publishing label that managed to publish Marvel comics was Editorial La Prensa in the early 1960s, then it was taken over by Macc, who in turn ceded the license to Novedades Editores in 1980, then Editorial Vid obtained the rights, in what which many consider, was the golden age of comics until they were sold to Televisa.
The publications that will arrive from March
Marvel Alpha (one-shot).
The Amazing Spider-Man #1 (monthly)
Avengers #1 (monthly)
X-Men #1 (biweekly)
X-Men #2 (biweekly)
Immortal Hulk #1 of 12 (monthly)
Savage Avengers #1 (semi-annual)
Spider-Man Shadow of the Spider
Civil War Marvel
Bus | The Amazing Spider-Man